Posts Tagged ‘etymotic’My Skiing adventureFriday, March 19th, 2010Earlier this month I went Skiing in Utah with my family. I thought it would be a great opportunity to put some of Ranieri’s client’s products through their paces. My Ranieri colleagues enthusiastically went through their stocks to pick out products they felt would be most useful for my holiday. Before I knew it, my bags were filled with loads of Ranieri goodies. Macworld awards 2009 – Ranieri clients pick up two awardsFriday, June 19th, 2009Three of the team ventured to the Honourable Artillery Company (HAC) in London last night for the 2009 Macworld Awards, with everything crossed for the four Ranieri clients who were nominated. Ranieri’s clients in the running for MacWorld awardsWednesday, June 17th, 2009Tomorrow evening (Thursday 18th June) is that time of the year again when the Mac industry comes together for a swanky awards ceremony and a beer or five. The MacWorld awards. These recognise the products and vendors that have made a significant contribution throughout the past year and award them accordingly, considered to be a benchmark of excellence throughout the industry. Etymotic HF2 Custom Fit full video review on Pocket-LintWednesday, June 10th, 2009As you will have read in the press over the last couple of months, we launched Etymotic’s HF2 Custom-Fit headset in April. The product is available exclusively through Apple and since the launch it has hit newspapers, magazines, websites, blogs and twitter just about everywhere! Etymotic Research hf2 in-ear phones with ACS custom sleevesMonday, June 1st, 2009 Etymotic Research hf2 in-ear phones with ACS Custom Sleeves Etymotic Research, the leading developer of noise-isolating, high-fidelity earphones and headsets, today announces the launch of the hf2 custom•fit headset. Etymotic’s multi award winning hf2 headset delivers jaw-dropping clarity to iPhone and iPod users. 5 star review of the Etymotic HF2 Custom Fit on the Apple Store…Tuesday, May 26th, 2009Still more great stuff coming out about the Etymotic Custom Fits, even the Apple Store reviews are great! “These are quite literally the most comfortable in-ear headphones I have ever had.” http://store.apple.com/uk/product/TV692ZM/A?fnode=MTY1NDA1MA&mco=NDY1ODc3Nw Are we the best UK consumer technology PR agency out there?Friday, April 24th, 2009Possibly when we get comments like this from our clients following one of our events! (This is following the Etymotic/ACS launch this week…) Dear All, Please do not let my lack of correspondence today in anyway lead you to believe that I was anything but overjoyed with the PR event last night. Thoughts and thanks from press who attended Etymotic party…Thursday, April 23rd, 2009Its always nice to be thanked for all your hard work…here’s a pick from some of the feedback we have had from press from last nights Etymotic event: Thanks for inviting me, had a great night. – Andrew Lim (Recumbo) Thanks for the invite – was a good night. – Joe Cox (What HiFi) Etymotic/ACS custom fit launch last night…Thursday, April 23rd, 2009Following last nights great press launch we have started to put together a bunch of videos and pictures…You can check them out in 12 Seconds to the right and the Flickr account to the right and down… Etymotic hf2 – best iPhone headphones according to MacFormatMonday, December 15th, 2008It is great for a PR professional when your clients products are so good, that you don’t even need to utilise your skills to sell them to the media. Much like Apple in the mp3 market, my client Etymotic has the unique advantage of being the defaqto of in-ear headphones. Most journalists use Etymotic for their personal music listening, so when it is time for us to announce a new product, the tech journo’s are all ears (pardon the rather cringe worthy pun!).
We recently launched the hf2 hands free, high fidelity in-ear headphones (pictured below) that have since been given the title by many in the industry as the best iPhone headphones on the market. During the initial launch, the headphones were reviewed in Mail on Sunday, News of the World, The Mirror, Metro, The People, Stuff, T3, Loaded, MacFormat and lots of other top media titles. Since then, Apple UK has picked up on the hype and agreed to stock the product in stores and online.
 Here is a picture of MacFormat’s stand at MacExpo in October, when Etymotic gave away a set of hf2s along with an iPhone 3G Pay as you go to a lucky prize winner. We still haven’t received a confirmation email to claim the prize from the winner, so fingers crossed, it never materialises and I can keep them!!
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