Archive for the ‘Social Media’ Category

Fotopedia.com…a great site to share all your best snaps

Wednesday, December 16th, 2009

I was watching BBC Click last week and they were discussing a new website called fotopedia.com, which is the first collaborative photo encyclopedia. It is basically Wikipedia but in colour. Considering not too long ago Wikipedia was the fourth most popular web property world-wide, I think it may well be the next big thing.

Few interesting social media stats from FT this weekend…

Tuesday, December 15th, 2009

-Facebook had 430.2 million users and an average rise of 137.6% each year
-Twitter has 58.3million users and has gone up 1,238% since last year
-Myspace has 110million but that is going down on average -13.7%

Certainly puts Facebook in perspective with Twitter…

Segmenting your Twitter strategy

Thursday, October 22nd, 2009

Twitter Strategy 2.0…

I can’t take credit for this as a colleague forwarded me the article, but it makes some interesting points about a company Twitter strategy. The article which I will come onto makes some interesting points about segmenting your Twitter communication, and it makes complete sense, as just like all marketing communication tools like press releases, advertising, mailshots, for example, you would of course segment and tailor each exercise to target the audience you are trying to reach.

Top tips for Company Twitter accounts…

Thursday, October 15th, 2009

Twitter is a great tool to any Company’s communications strategy, yet it can be easy to get over-whelmed in regards to how to get started.

You’ll probably find that many individuals in your organisation are already using Twitter and this can be a great starting point. Before getting ahead of yourself, however, first think about how your company could utilise this great new resource and how can you control it.

Facebook you big bully!

Friday, September 11th, 2009

That is likely to be the thoughts of those at Twitter’s HQ today following Facebook’s announcement that it is to introduce a similar system to Twitter’s @ mentions in status updates.

Interesting YouTube vid on the Social Media Revolution…

Thursday, August 20th, 2009

For those of you that are dazzled by global social media stats if you haven’t heard them a 100 times before might find this video of interest…

And funnily enough someone sent it to me via my FaceBook account…:-)

Government to outline policies in 140 characters?

Thursday, July 23rd, 2009

It is official. Twitter has now crossed over from a web fad for nerds and egotists to a mainstream, widely accessible communication platform, as outlined in Dan Martin’s article this morning. The Government will dramatically step up its presence on the microblogging site, as directed in a 20 page strategy document released today. The document explains how the government plans to improve its Twitter standings and what they hope to gain from such exposure. Covering everything from content tone, frequency of posts and developing ‘campaign specific accounts’, this document outlines a clear and concise plan for this new fangled phenomenon.

How Jacko’s death affected the web

Friday, June 26th, 2009

Where were you when you heard Michael Jackson had died?

Well, apparently millions of us were sat in front of a computer or on mobile internet devices frantically searching the web for more information on why/how/when it happened. So many people infact, that the web could not quite handle it…

Twitter creates PR disaster for Habitat

Wednesday, June 24th, 2009

Its interesting that yesterday I wrote a post about the fact that company’s need to start taking Twitter seriously and evaluate individuals within the company that have access or have created these accounts.

As if to back up my thought process, Sky News have just published the article below that clearly emphasises the need for companys to start evaluating their Twitter communication strategy!

Is twitter diluting corporate brands?

Tuesday, June 23rd, 2009

I’ve just been reading a really interesting report called ‘Online PR and Social Media Trends Briefing’ from the Econsultancy, which I must say I found very interesting.

One of the striking thoughts that I was left with was that if companies are not careful, Twitter use could really upset well thought-out corporate messaging/planning.

Building Your Twitter Following

Monday, June 22nd, 2009

Building a Twitter following is a great way of promoting your business, products and services, but you have to have the right strategy, the right skills, the right tools and above all the patience and commitment.

We recently read about TweeterLine which in the ‘right hands’ could be a very useful tool for growing your Twitter Following.

mophie announces worldwide availability of Juice Pack Air accessory at Apple stores and Apple.co.uk – Want release?

Friday, May 22nd, 2009

mStation|mophie announces the immediate availability of Juice Pack Air, currently the world’s thinnest Apple-certified external battery for iPhone 3G. The rechargeable 1200 mAH battery, integrated into an ultra-thin case, is now available worldwide at Apple retail stores and Apple.co.uk for £69.90 in black, white and purple

Twitter Mania: Google Got Shut Down. Apple Rumors Heat Up.

Thursday, May 7th, 2009

Taken from: http://www.techcrunch.com/2009/05/05/twitter-mania-google-got-shut-down-apple-rumors-heat-up/

Twitter! Whether you use it or not, or understand it or not, it’s the hottest thing in Silicon Valley right now. It’s brought up in every conversation. And no wonder – the service has exploded to somewhere north of 25 million users and has been growing by 40% a week since that Oprah appearance, says a source close to the company.

Facebook V’s Twitter…

Tuesday, April 28th, 2009

Following the Gadget Show last night I’m looking forward to next weeks show to see what they make of Facebook v’s twitter…http://fwd.five.tv/gadget-show/blog

Personally I think facebook and twitter are two completely different things, facebook more for personal use, more like an online diary and twitter is turning more into a filtered google, so a really good source of everything I’m interested in…

Tech blogs that use Twitter feeds well…

Wednesday, March 4th, 2009

Yo!

Since investing more time in social media tools like Twitter, you soon get a good picture of which tech blogs are very active. A few that we are signed up to on Twitter we find particularly useful:

FT.com Tech Blog

PocketLint

Guardian Tech Blog

Lost without Twitter

Friday, January 9th, 2009

New recruit Andy Crisp has got us all switched onto the latest social media, web 2.0 phenomenon Twitter. It took us a while to wonder what was going on but now we’d be lost without it!

Probably the best Facebook app…ever!

Thursday, January 8th, 2009

Those of us who have been sucked into the soul-sapping world of Facebook will know all about the constant bombardment of downloadable ‘apps’ for your profile. Not a second goes by when you are not ‘invited’ to fight ninjas, join the Mafia, pick a fantasy team, rate your mates, be a pirate, or some other inane and utterly pointless way to waste time!

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